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Dear, Monday

Business🇰🇷 South Korea
Dear, Monday

Internship goal

Find cost effective ways to implement new business features to the Dear Monday Workation Gangneung branch.

Company one liner

Workation: your destination for productivity and relaxation

About the company

🇰🇷 Dear, Monday

Website

Dear, Monday offers'Workation' (work + vacation) office spaces as a hub for frequent business travelers and remote work companies. Escape the confines of traditional offices and experience a refreshing work environment that fosters creativity and productivity. With Dear, Monday, you can focus on your real work while enjoying the tranquility of nature. Additionally, they provide team building programs, workshops, and event spaces for corporate gatherings. Say goodbye to mundane office routines and embrace a vibrant work culture at Workation.

CEO & mentors

Yujin Kwon

Yujin Kwon, CEO

  • Hyundai Department Store Headquarters HR (Implementing and Operating Workation)
  • Lotte Hotel Guam Branch Manager
  • Specializes Hotel Management and Operation
Jungsoo Kim

Jungsoo Kim, CSO

  • HYBE IT Real Estate General Manager
  • UNIQLO Asia CIO / Group General Manager of Global IT Development
  • P&G Headquarters IT/Real Estate/Administration General Manager
Sungwoo Kim

Sungwoo Kim, CBO

  • K&P Founder & CEO
  • Alto MBA Candidate
  • Pelink Founder & CEO
  • Majoring Real Estate and Law

Program curriculum

Week 1

Session 1-1

Introduction to Dear Monday, program goal setting, understanding the workation business, workation lounge tour

Session 1-2

S.W.O.T. analysis and 4P framework, competitor S.W.O.T. and 4P analysis, Dear Monday S.W.O.T. analysis and 4P strategy development and presentation, one-pager proposal writing.

Week 2

Session 2-1

Dear Monday's revenue model and financial analysis, and introduction to cost-effective financial structure.

Session 2-2

Maximizing profitability through a unique service planning, understanding financial analysis tools, enhancing and presenting the unique service proposal.

Week 3

Session 3-1

Plan and design new feature inside Dear Monday's Gangneung branch.

Session 3-2

Review the draft of new feature plan, enhance the rough draft, start implementing new features on the spot.

Week 4

Session 4-1

Establish systematic operation for the newly implemented features, create checklists for each service.

Session 4-2

Understanding Dear Monday's promotional channels, establishing and presenting service promotion strategies, creating promotional posts.